YouTube Music and Premium Subscriber Base Crosses 150 Million in Q3 2026 Despite Price Hikes
YouTube Music and Premium reached 150 million subscribers in Q3 2026 despite price increases.
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YouTube Music and Premium reached 150 million subscribers in Q3 2026 despite price increases.
YouTube Music and YouTube Premium have surpassed 150 million subscribers globally, according to Alphabet's Q3 2026 financial report, despite recent price increases.
YouTube adds six new educational minigames to its Playables lineup, offering free interactive content for kids and adults across 80+ countries.
Instagram is testing long-form videos to compete with YouTube but has not yet announced a monetization strategy for creators, sparking backlash among content producers.
Instagram is evolving into a streaming service with long-form video features as it competes in the short-clip economy.
Instagram is testing a new long-form video format called Features, allowing select US creators to upload horizontal videos up to 90 minutes, positioning the platform as a YouTube competitor.
YouTube plans to deploy the AV2 video codec starting early 2027, promising 25-32% better compression efficiency than its predecessor AV1 for improved streaming quality and lower bandwidth consumption.
YouTube's mobile app now offers users enhanced control over their video feed recommendations.
YouTube is rolling out a major Home feed update enabling users to create custom recommendation feeds using natural language prompts and redesigning the mobile app's top bar.
YouTube is rolling out a redesigned mobile homepage with custom feeds, letting users create personalized recommendation feeds based on topics, moods, or content types.
YouTube is removing the Subscriptions tab from the bottom navigation bar on Android and iOS after nearly a decade, shifting to custom feeds.
Google clarifies that its hiding of YouTube's dislike button only affects creators' own videos, not viewer interactions with other content.
YouTube introduces new security measures to protect compromised creator accounts, including feature restrictions and providing owners with details about account pauses.
YouTube is testing UI changes that make the dislike button less visible on regular videos, continuing its shift away from public dislike metrics.
YouTube is testing a design change that hides the dislike button on long-form videos behind a menu, potentially following its earlier removal from Shorts.