Online retail market to cross $90b in 2026 with grocery overtaking mobiles: Redseer
Redseer Strategy Consultants projects India's ecommerce sector will cross $90 billion in 2026, accelerated by everyday consumption categories. The report shows H1 2026 GMV grew 25% year-on-year to $38 billion. Grocery is expected to expand 50-53% and increase its market share from 16% to 19%, while mobile sales remain flat due to price increases.
Key points
- India's online retail projected to reach $90B by 2026 with 22-24% annual growth
- Grocery segment to overtake mobile phones as second-largest category
- Grocery expanding 50-53% and gaining market share from 16% to 19%
- Mobile sales flat year-on-year due to rising device prices
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