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Claude’s share of UK AI subscription spending quadruples in seven months

Source: The Next WebAna Maria ConstantinNovember 5, 2026
Read the full story at The Next Web

Analysis of UK bank and card data reveals a significant market shift in AI subscription spending. Claude's market share quadrupled over seven months, capturing nearly 30% of consumer spending, while ChatGPT saw its dominance erode from three-quarters of the market. The findings come from a working paper titled 'Who Pays for AI?' examining subscription payment patterns.

Key points

  • Claude's share surged from 7.4% (Dec) to 29.4% (July).
  • ChatGPT's share fell from 73.5% to 52.5% in the same period.
  • Data based on UK bank and card transactions.

Summary and key points written by AI from the headline and a short excerpt, so they can be incomplete or wrong. The Next Web did the reporting; read the original for the full story.

Read the full story at The Next Web

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