How Anju turned a personal food experiment into a snack brand expanding to 41 retail stores
After two decades in corporate roles—including positions at ASSOCHAM and the Hotel Association of India—and launching an events business, Anju Kalhan pivoted to food entrepreneurship. Her personal battle with high blood pressure and family health challenges inspired her to create Bliss by Anju, producing plant-based snacks without added oil, ghee, dairy, or refined ingredients. The brand has grown from home kitchen experiments to an in-house manufacturing facility with retail distribution across 41 Indian stores.
Key points
- Former corporate economist turned food entrepreneur
- Brand inspired by personal health challenges
- Expanded to 41 retail stores with in-house manufacturing
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