Ad watchdog flags 60 supplement ads making weight loss and younger skin claims without proof
A sweep investigation by ASCI found that 60 ads violated advertising codes. While ASCI cannot issue fines, it recommended that the 32 involved brands modify or withdraw the claims.
Key points
- 60 ads flagged for lack of proof regarding health claims
- Many brands are direct-to-consumer (D2C) companies
- Some products used names resembling prescription GLP-1 drugs
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