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Sam Altman almost scrapped token pricing. Here’s why he backed off.

Source: The New StackAmanda CaswellOctober 29, 2026
Read the full story at The New Stack

CEO Sam Altman revealed that OpenAI considered a billing system similar to AWS, where developers would be billed after a prompt was processed. The company reverted to token pricing because customers demanded transparency regarding what they were paying for.

Key points

  • Considered moving away from token-based pricing
  • Proposed a 'do something and get a bill' model
  • Customer pushback led to the decision to keep token metering

Summary and key points written by AI from the headline and a short excerpt, so they can be incomplete or wrong. The New Stack did the reporting; read the original for the full story.

Read the full story at The New Stack

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