FTC orders Walmart, Delta and others to share how they use personal data to set prices and pay
FTC Chairman Andrew Ferguson stated the agency intends to investigate the opaque methods used to set consumer prices and gig worker pay. The order targets how personal data influences these financial determinations.
Key points
- FTC is scrutinizing data-driven pricing methodologies
- Walmart and Delta are among the companies ordered to share data
- Investigation covers both consumer pricing and gig worker pay
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