The Festive Margin Crush, WeWork India’s Q2 Show & More
Amazon India and Flipkart have launched zero-commission or reduced-commission offerings to boost seller onboarding ahead of the festive rush. However, both platforms have introduced or revised penalty structures for cancelled orders and delayed dispatches that disproportionately affect smaller sellers and low-value transactions. Rising logistics costs, including new surcharges from delivery partners, further compress margins even as discretionary spending remains subdued.
Key points
- Flipkart's zero-commission push in fashion doubled seller onboarding but new flat penalties (₹30–₹60 per order) hurt smaller sellers
- Amazon revised cancellation fees to 2–10% of order value plus 18% GST, tiered by order size
- Rising logistics costs and new delivery surcharges add pressure during peak festive season
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