Apple: ‘Strengthening App Review Guidelines Against Nonconsensual Intimate Imagery and Bait-And-Switch Apps’
Apple announced strengthened App Review Guidelines against nonconsensual intimate imagery and bait-and-switch apps. The update clarifies that apps generating nudity or sexually explicit images without consent are prohibited, as are apps that misrepresent their purpose during review and reveal harmful capabilities post-approval. The commentary notes enforcement challenges and contrasts Apple's stance with permissive policies on competing platforms.
Key points
- Banned apps that generate nonconsensual nudity or sexually explicit imagery
- Prohibited bait-and-switch tactics where apps hide harmful features after approval
- Requires user-generated content hosts to filter objectionable material and enable reporting
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